All About SoCal Custom Apparel

Our Crafty Journey

SoCal Custom Apparel first opened its doors in 2000 in a small, undistinguished location. From these humble beginnings, we’ve grown to become the most-visited Embroidery Shop in the greater San Francisco area.

Our mission is to be a one-stop-Embroidery Shop for makers and crafters of all kinds. We stock a huge range of affordable products, offer a wide range of weekly workshops for every type of crafter, and also host a regular series of in-store events and workshops. Come and visit us. We can’t wait to meet you and see what you’re creating.